A confidential therapy benefit for your society's physician members.
A medical society exists to support its members, and the members carry burnout, adverse-event aftermath, and a reluctance to be seen asking for help that no standard benefit reaches. CEREVITY partners with a society to offer its physicians a confidential, private-pay clinical benefit, matched by hand and delivered so that nothing routes through any employer or the society itself.
What CEREVITY is.
A nationwide network of independent licensed clinicians, offered as a confidential benefit to a society's physician members.
CEREVITY is a nationwide network of independent licensed clinicians providing private-pay therapy by secure telehealth across all 50 states. It is not an app, not a coaching marketplace, and not an employee assistance program. Each member is matched by hand to a clinician who understands high-responsibility clinical work, and keeps that clinician over time.
For the society, the model is simple to reason about. Care is private-pay with no insurance claim filed, so nothing routes through any employer's health plan and no claim record is created. The benefit is offered through the society but administered independently, so members trust it in a way they would never trust an employer channel.
CEREVITY runs the same structure for other member and partner organizations, from the bar association therapy benefit to firm-level programs such as Big Four partner benefits. The medical society version is built to give members care they will actually use.Why physician members are different.
The pressure on a physician is not the same pressure, and the standard benefit was not built for it.
Physicians carry responsibility for outcomes in a system that keeps asking for more, and they are the least likely to seek support for themselves. Independent reporting finds that physicians burn out at markedly higher rates than other workers, across specialties and settings.
The problem is not simple fatigue. Burnout in this population is a loss of meaning and detachment that time off does not resolve, which is why physician burnout is more than exhaustion.
of physicians reported at least one symptom of burnout in 2025, the members a society exists to support. Source: American Medical Association Organizational Biopsy, 2025 (41.9%).
It is also not evenly distributed. Some members carry more of the load with less acknowledgment, as the data on the burnout gender gap makes clear.
A generic EAP, designed for high-volume short-term employee support, is structurally mismatched to this population, and many members are self-employed or in small groups with no meaningful benefit at all. Our note on confidential support for busy physicians sets out what actually reaches them. A society is uniquely positioned to close that gap, because the trust is already there.
What members actually bring to the work.
The presenting issues behind the practice, in the language of medicine.
Last to ask for help
The training that produces a reliable physician also produces one who will not admit to struggling. That reluctance is measurable, and it is part of why physicians are the worst at asking for help.
Fear of the board
Worry that seeking care could surface in licensing or credentialing keeps many members from starting. The reality is narrower than the fear, as our note on therapy and board scrutiny explains.
Under review
A complaint or investigation can shadow a physician long after it resolves. Preparing for and recovering from that scrutiny is its own work, the subject of what physicians should know about board reviews.
The adverse event
An unexpected outcome or harm to a patient leaves a mark that the schedule ignores. The pattern has a name, described in second victim syndrome in healthcare.
The moral weight
Carrying responsibility for outcomes, day after day, exacts a toll members are expected to absorb silently, close to moral injury in clinical work.
Fine on the surface
Many members keep performing while quietly unwell, which is exactly what makes it dangerous. This is the territory of high-functioning depression in physicians.
The mind that will not stop
Call, early starts, and chronic vigilance leave the body tired and the mind still running. Sleep is often the first thing to go, the subject of our work on chronic insomnia in high-acuity physicians.
It follows them home
The hours and the mental load do not stop at the clinic door. Marriages and families carry the overflow, which is why we offer couples therapy for physician marriages.
Members trust the society in a way they will never trust an employer. That trust is exactly what turns a benefit into one they will use.
Session formats built for clinical calendars.
Three lengths, no rigid weekly slot.
The steady cadence of ongoing therapy. Most clients spend most of their care in 50-minute sessions.
For work that needs more room than a standard hour can hold. See 90-minute sessions.
For work that needs uninterrupted time to reach resolution. See 3-hour therapy intensives.
Care is delivered in 50-minute, 90-minute, and 3-hour sessions by secure telehealth, nationwide, with clinicians who understand the toll of call and shifting schedules, including circadian disruption in physicians who work against the clock. A member can do focused work in a single 90-minute or 3-hour block rather than forcing a standing weekly appointment that a full schedule will break. Modality is matched at intake rather than assigned, and the member keeps the same clinician throughout. When the situation is urgent, same-week access is the norm rather than the exception.
Offer members a benefit they will actually use.
A confidential conversation about a member therapy benefit takes one call. Nothing about it touches any employer's health plan.
Start a partnership conversationHow a physician is matched.
Every member is matched by hand, not by an algorithm running against an intake form. Matching is reviewed by CEREVITY's clinical leadership, with the member's specialty, schedule, and preferences weighed before any introduction is made.
The eligible individual submits a confidential intake form covering presenting issues, modality preference, professional context, and scheduling parameters. Operated by CEREVITY directly, not by a broker.
Intake is reviewed by CEREVITY's clinical leadership against the network's active capacity, current licensure footprint, and modality availability. This is the step that does not exist in an EAP. You can review the clinicians in the network directly.
A specific clinician is matched to the physician, who receives the match with the clinician's profile, modality, and credentials, plus a direct online scheduling link. If you are doing this for someone else, see how to find a therapist for your CEO.
Scheduling runs directly through CEREVITY infrastructure with no phone handoff. First sessions are typically scheduled within 5 to 10 business days of the match.
Care continues on the cadence the clinical work requires, in 50-minute, 90-minute, or 3-hour sessions, without an employer-imposed session cap.
Capability comparison for medical societies.
An evaluation framework on the dimensions that matter when scoping a member therapy benefit. All three models have a place; they are built for different populations.
| Dimension | Typical EAP | Executive-tier platform | CEREVITY |
|---|---|---|---|
| Network model | Broker layer between employer and contractor roster | Single-vendor platform, W-2 or contracted pool | Independent clinical network with direct relationships |
| Clinician assignment | First contractor to reply with availability | Algorithmic matching on intake-form inputs | Clinical review by network leadership |
| Intake and scheduling | Phone handoff to the clinician's line | App-based intake and scheduling | Network-operated intake, direct online scheduling |
| Session formats | Standard 50-minute, capped session counts | Standard 45 to 50-minute sessions | 50-minute, 90-minute, and 3-hour formats, no cap |
| Clinical scope | Acute, broadly applicable concerns | Workforce-wide, executive tier as an upsell | Built around the presenting issues of physician members |
| Modality fit | Generalist talk therapy | Generalist therapy with some specialty | CBT, DBT, psychodynamic, IFS, matched at intake |
| Reach | National via roster density | National telehealth, roster variance | All 50 states via telehealth |
| Payment model | Employer-sponsored, in network | Per-employee-per-month seat pricing | Private pay, out of network, partnership agreement |
| Society visibility | Aggregate, broker-mediated | Vendor dashboards with engagement metrics | Administrative reporting only |
| Right fit for | Workforce-wide acute support | Mid-tier ongoing care with an executive add-on | medical societies, end to end |
If you are running a formal evaluation, our notes on what to look for in a private therapy provider cover the procurement side in detail.
What the society sees, and what it does not.
For a member benefit to work, the physician has to trust that using it creates no visibility into their care, including from the society. CEREVITY is built around that requirement.
- Confirmation that contracted services were provided to eligible individuals.
- Aggregate utilization at the partnership level, where contractually appropriate.
- Invoicing and eligibility reconciliation.
- Nothing tied to a specific named physician's clinical content.
- Whether a specific named physician has scheduled, attended, or engaged.
- What clinical issues are being addressed, or which clinician is assigned.
- Session notes, treatment plans, or diagnostic information.
- Any attendance detail at the individual level.
Clinicians are independent licensed professionals operating under their own licensure and the confidentiality and privacy obligations that attach to it. Protected health information is held within the clinical infrastructure, and the agreements governing it are defined in writing before the partnership goes live. Our notice of privacy practices and privacy policy are published in full.
Clinical records, session content, and individual engagement data sit inside the clinical platform. The administrative layer the partner interacts with is structurally separate from the clinical layer. Further context on why this matters to this population: private-pay therapy and confidentiality.
Eligibility lists are maintained on the partner side and confirmed at the point of intake. Administering eligibility does not require the partner to receive clinical information back.
A Business Associate Agreement is executed where the partnership structure requires it, and whether one applies is a determination made with counsel rather than assumed. The partnership agreement defines the administrative reporting scope in writing before anything goes live. See also our terms of service.
Members in particular ask about downstream exposure before they will engage at all. The question that comes up most is whether therapy shows up on a background check, and it is answered directly on our site.
What the first 30 days look like.
The hardest part of a clinician-tier partnership is not the contract. It is the period between signature and the first physician in care.
A 60-minute kickoff with your team and CEREVITY's partnership lead. We confirm the partnership shape, the eligibility model, the administrative reporting scope, and the internal owner. The BAA, where applicable, is executed.
Your team provides the eligible-individual list. CEREVITY confirms it against the network and establishes the verification path at intake. Only eligibility confirmation flows forward.
CEREVITY provides a confidential, clinician-tier comms template explaining the benefit, the privacy posture, and how to access intake. It is written to be received without stigma, which matters given why discretion is the deciding factor for CEOs in the first place.
Eligible individuals begin intake on their own cadence. First sessions are typically scheduled within 5 to 10 business days. By day 30 the partnership is operational and a quarterly review cadence is in place.
The case for the society.
Member value, engagement, and differentiation are the levers, and a benefit members actually use is one of the strongest a society can offer.
Member value and retention
A confidential clinical benefit reaches members at a moment that matters, and members remember who was there for them. It is one of the clearest ways a society demonstrates the value of belonging, adjacent to how organizations think about retaining high-value people.
Member wellbeing and performance
Judgment, focus, and steadiness degrade under chronic, unmanaged stress, and burnout's impact on productivity reaches patients and practices alike. A benefit that addresses the underlying pattern serves members and the profession at once.
Differentiation and signal
Offering a confidential, physician-specific therapy benefit signals that the society takes member wellbeing seriously in a way a generic perk cannot, and it pairs naturally with formal therapist referral programs.
Questions society leaders ask first.
How does the society offer this without seeing who uses it?
The benefit is offered through the society but administered independently by CEREVITY. The society enables access and communicates the benefit, while individual care runs directly between the member and the clinician. The society sees only that the program exists and is used in aggregate, never who used it or why.
How is confidentiality protected for members?
Care is private pay, so no insurance claim is filed and nothing routes through any employer's health plan. There is no claim record for a benefits administrator, an insurer, an employer, or the society to access. Sessions remain between the member and the licensed clinician, who is bound by their own licensure confidentiality obligations.
Which members are typically covered?
Scope is defined in the partnership agreement. Most societies extend the benefit to all physician members, including surgical members supported by clinicians experienced in surgical mental health, and some include trainees and affiliate members. The benefit is designed for the whole membership rather than a subset.
Is this the same as an EAP?
No. EAP counseling is typically short-term and generic. CEREVITY is ongoing, matched clinical care with a clinician who understands the professional context, which matters because standard formats often miss this population, a pattern documented in our note that most physicians say standard therapy failed them.
How quickly can a member be matched?
Once the partnership is in place, an individual member is matched by hand to an appropriate clinician, typically on a same-week basis depending on licensure footprint and modality fit. First sessions are usually scheduled within 5 to 10 business days of the match. Matching is reviewed by CEREVITY's clinical leadership rather than assigned algorithmically.
Does CEREVITY cover members across multiple states?
Yes. Care is delivered by secure telehealth nationwide across all 50 states, so a single partnership can support members wherever they practice, without anyone needing to be in a particular location.
What does the program cost?
Structure is agreed in the partnership conversation and depends on membership size and the scope of access, and societies structure it in different ways, from fully sponsored to member-subsidized. CEREVITY is a private-pay network with transparent fees. Standard individual rates are published on our pricing page.
How do we begin?
Start a partnership conversation using the form on this page, by phone at (562) 295-6650, or through the contact page. A member of CEREVITY's clinical leadership will follow up directly and confidentially to scope a benefit that fits the society.
Start a partnership conversation.
Tell us about your society and the members you want to support. A member of CEREVITY's clinical leadership will follow up directly and confidentially.
Further reading and related partnerships.
Research, clinical writing, and the other clinical settings CEREVITY supports.
Research and data
For society leaders
Clinical writing
A note on sources.
The figure that roughly 42 percent of physicians reported at least one symptom of burnout in 2025 is drawn from the American Medical Association, reporting exclusive data from its Organizational Biopsy based on nearly 19,000 physician responses across 38 states. The structural argument on this page is based on the firsthand experience of CEREVITY clinicians who work with physicians, combined with publicly available materials. Specific contractual scopes, including any Business Associate Agreement, are confirmed in writing in the partnership agreement before a partnership goes live. Additional CEREVITY research is collected in the knowledge base.
